Web design is integral to your business site and online presence, as it helps communicate a variety of things. You can use it to entice visitors to your site, showing off your products and allowing shoppers to buy, market them to your visitors, and so on.

No matter what you are trying to convey, making the information readable, clear, and easy to get to is crucial. The ideal site design will communicate your message clearly and in the most efficient way. However, that sparks the question of what type of web design style is better.

Each web design style you choose communicates something different to your audience. Adaptive web design is usually pitted against responsive web design. While both may get a good reputation, it’s important to figure out which may be better specifically for your site. Continue reading to understand more.

Defining Adaptive Web Design

Adaptive web design is the latest in web design technology. It is used to develop web pages that are easy to use no matter what device your visitor is on. The variety of device layouts used often results in simpler content. Aside from its benefits to your users, it’s easier for you to track your visitors and collect information about them for your business.

Essentially, what truly makes the adaptive web design stand out is that it’s a combination of a traditional website and a mobile application. It aims to provide an optimal viewing experience based on the user’s device, screen size, resolution, color depth, and more.

Explaining Responsive Web Design

Responsive web design has been a great way to make websites more interactive. It can be specifically used to show more data on larger screens and create more content with a responsive website.

Responsive design means that the design automatically reconfigures itself to fit the device’s screen it is being viewed on. Hence, a company can present its information on multiple platforms for viewing similarly to adaptive web design. However, there are similar limits to your web design, as the code would have to be more extensive.

Understanding Why AWD Is Better RWD

Adaptive web design offers many advantages over responsive web design, so you might be wondering why responsive web design is still so popular. The primary benefit of adaptive web design is that it gives you much more control over your design without sacrificing its flexibility, but here are more specific points to look into:

  • Orders and Payment. Adaptive web design can make designing the order and payment process much easier. You can create the process and functions to create the process flow that is appropriate for the devices and web browsers.
  • Content Management. Adaptive web design does not require endless pages of code to set up or maintain like responsive design. You will find that you can update your website easily and create mobile-friendly content.
  • Mobile User-Friendly. Speaking of mobile, your website will be much more user-friendly with adaptive web design. It will adjust to the screen used without much struggle, so your site will look the same regardless of what device is being used to view it.


In terms of web design styles, responsive web design is excellent to go with for your business site. However, if you want full control over the design, adaptive web design is going to be the better choice. 

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