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3 Tips to Writing a Strong Ad Copy That Converts

3 Tips to Writing a Strong Ad Copy That Converts

by [email protected] | Apr 18, 2022 | Blog, Google Ads

Whether a person’s searching for a product to solve a problem, or looking for entertainment to forget about their work worries, what first catches their attention when it comes to online shopping is the ad copy/keyword. That’s why when you’re creating your Google Ads,...
4 Ways to Improve Your Small Business’s PPC Campaigns

4 Ways to Improve Your Small Business’s PPC Campaigns

by [email protected] | Apr 18, 2022 | Blog, Google Ads, PPC management

By far, the most effective way to attract new customers is through a PPC advertising campaign. PPC ads are the most inexpensive way to market your products to new customers. In fact, PPC ads reap the highest conversion rates — that is, the percentage of users who...
Tips in Order to Succeed in PPC for Small Businesses

Tips in Order to Succeed in PPC for Small Businesses

by [email protected] | Apr 18, 2022 | Blog, Google Ads, PPC management

Pay-per-click is a kind of digital advertising and search engine marketing (SEM) that involves an advertiser spending when their ad is clicked on by a user. This, in turn. leads traffic to the website of the advertiser. Promoters then set the price they want to pay in...
The Important Elements of an Effective Landing Page

The Important Elements of an Effective Landing Page

by [email protected] | Apr 11, 2022 | Blog, Website

The website’s landing page would be the first thing that your web traffic would see after clicking a related link; that is why it needs to be efficient; otherwise, your target audience may leave after glancing at it. In such a case, you must know about the...
Microsites vs. Websites? What Are the Differences?

Microsites vs. Websites? What Are the Differences?

by [email protected] | Apr 11, 2022 | Blog, Website

There are a lot of different kinds of websites out there! A website can be anything from a blog to a site for online shopping. If you’re writing about something very small—like a marketing campaign or an event—you don’t really need a full website. A...
Tips on How to Strengthen Your PPC Campaign Strategy (Part 2)

Tips on How to Strengthen Your PPC Campaign Strategy (Part 2)

by [email protected] | Apr 11, 2022 | Blog, Google Ads

On top of growing your business’s organic traffic, pay-per-click (PPC) campaigns are some of the best ways to market your brand. In the first installation of this two-part series, we’ve discussed some strategies to boost your PPC campaign. Without further ado, here...
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