by Steve Pitt | Apr 18, 2022 | Blog, Google Ads, PPC management
By far, the most effective way to attract new customers is through a PPC advertising campaign. PPC ads are the most inexpensive way to market your products to new customers. In fact, PPC ads reap the highest conversion rates — that is, the percentage of users who...
by Steve Pitt | Apr 18, 2022 | Blog, Google Ads, PPC management
Pay-per-click is a kind of digital advertising and search engine marketing (SEM) that involves an advertiser spending when their ad is clicked on by a user. This, in turn. leads traffic to the website of the advertiser. Promoters then set the price they want to pay in...
by Steve Pitt | Apr 11, 2022 | Blog, Website
The website’s landing page would be the first thing that your web traffic would see after clicking a related link; that is why it needs to be efficient; otherwise, your target audience may leave after glancing at it. In such a case, you must know about the...
by Steve Pitt | Apr 11, 2022 | Blog, Website
There are a lot of different kinds of websites out there! A website can be anything from a blog to a site for online shopping. If you’re writing about something very small—like a marketing campaign or an event—you don’t really need a full website. A...
by Steve Pitt | Apr 11, 2022 | Blog, Google Ads
On top of growing your business’s organic traffic, pay-per-click (PPC) campaigns are some of the best ways to market your brand. In the first installation of this two-part series, we’ve discussed some strategies to boost your PPC campaign. Without further ado, here...
by Steve Pitt | Apr 11, 2022 | Blog, Google Ads
When a business wants to increase its sales, a pay-per-click campaign is one of the top online strategies experts would recommend. It promises іnсrеdіblе returns оn уоur ѕаlеѕ, аnd whіlе it could be costly, it іѕ аlѕо a lot more effective. However, there are a few...