by Steve Pitt | Jan 22, 2022 | Blog, Google Ads
If your pay-per-click marketing campaigns aren’t performing as you’d like, you might want to make some changes. Even a minor oversight could affect your results, so you should stop and figure out the cause before proceeding. Where do you start? People make mistakes in...
by Steve Pitt | Dec 7, 2021 | Google Ads
What if your marketing strategy was holding your business back? A good advertising strategy is at the heart of every great business. And in our digital world, this means finding digital marketing methods to reach the most people. One of the best digital marketing...
by Steve Pitt | Sep 21, 2020 | Google Ads, Google Local Service Ads
Google Local Services Google’s local search ads continue to evolve, with more emphasis on “badges” designed to “earn customers trust”. These badges are designed to give users “more confidence to book your services” states Google. The two badges are “Google Guaranteed”...
by Steve Pitt | Sep 10, 2020 | Google Ads
Petition Over Google Ads Hiding Search Term Data Google recently notified advertisers on the Google Ads dashboard that it has updated the search terms report to only include search terms that were searched by a significant number of users. This basically means that...
by Marketing Department | Aug 21, 2020 | Google Ads
Google Ads offers a fantastic opportunity to target your customers with ads that relate directly to their online searches. If you want to run a successful Google Ads PPC campaign, then you’ll need to think about the many different components involved in the...
by Steve Pitt | Aug 2, 2020 | Google Ads
Google Updates Ad Policies Google recently made several updates to their ad policies. Google continues to restrict certain businesses from advertising on Google Ads and also continues to be more stringent with certain types of businesses and headings. It’s important...
