Affordable PPC Management Information

Affordable PPC Management Pay-Per-Click (PPC) management has been in existence for 25 years and is an evolving art that is growing incessantly. Many people have heard of and have some knowledge of PPC management but do not have a lot of information on the topic, nor...

Google Ads Is Phasing Out Broad Match Modifier

On February 4th, 2021 Google publicly announced that they will soon be phasing out the broad match modifier option. This option enabled advertisers to target keywords with specific keywords that must be included in the user’s search query.  The broad match...