Petition Over Google Ads Hiding Search Term Data
Google recently notified advertisers on the Google Ads dashboard that it has updated the search terms report to only include search terms that were searched by a significant number of users.
This basically means that advertisers will be paying for some (maybe many) keywords and have no clue what they are paying for. You can read more about this change to the keyword search report here.
This is bad news for advertisers and for Google Ads managers. We continue to see a trend of Google hiding information from us and providing bad customer service.
Help us let Google know this is unacceptable and sign the petition to ask Google to reverse this policy: http://chng.it/xjdyWRq5PT