PPC 101: A Beginner’s Guide to PPC

PPC 101: A Beginner’s Guide to PPC

Around 80 percent of businesses spend a quarter or more of their marketing budget on digital ads. There are many ways to incorporate digital marketing into a strategy. Most of them are affordable. The bottom line is clear. People are investing in digital marketing. As...
7 Common PPC Mistakes and How to Avoid Them

7 Common PPC Mistakes and How to Avoid Them

Pay-Per-Click advertising is probably the most efficient way to draw attention to your website, your products, and your social media posts. There is a lot of fuss about how PPC is not a long-term marketing solution, but the biggest reason for this misconception is...
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