by Marketing Department | Apr 18, 2019 | Google Ads
Do you know how many businesses around the world use Google to drive sales to their companies? Google reported in 2017 that approximately 1.5 million companies use their advertising platform every year. This advertising has led to sales in the billions. But how do you...
by Steve Pitt | Apr 18, 2019 | Google Ads
In an ideal world, your company would be getting organic traffic constantly flowing to your website. But with the overwhelming amount of competition out there in the digital landscape, that’s not a realistic strategy to be relying on. So, what now? One...
by Steve Pitt | Nov 15, 2018 | Google Ads, Google AdWords
New Search Ad Position MetricsGoogle ads metrics are an important aspect of measuring results and optimizing your PPC advertising for best results. Google Ads announced on November 6th, 2018 that they will be rolling out four new metrics regarding ad position. These...
by Steve Pitt | Oct 7, 2018 | Google Ads, PPC management
8 Questions You Need to Ask Before Hiring a PPC Company Are you looking to hire a PPC company? If so, here are 8 questions you need to ask before hiring a PPC company. It’s getting harder and harder to tell who’s who on the internet these days. Hiring a...
by Marketing Department | Oct 7, 2018 | Google Ads, Google AdWords
Top 7 PPC Trends of 2018 Are you wondering about the top PPC trends of the year? If so, read on to learn about the top seven PPC trends of the year. Since its start in 1998, Google has grown to be the largest search engine in the world. As such, it has been a major...
by Steve Pitt | Jul 28, 2018 | Google Ads, Google AdWords, PPC management
How to Combat Click Fraud in Your PPC Campaigns Every time somebody comes up with a good idea, somebody else figures out how to exploit it. Learn how to combat click fraud in your PPC campaigns here so that you don’t become the victim. In 2017, a report...
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